Core Web Vitals play a huge role in your website’s development because, even if the contents of your page are good, every part of your site must be supported if you want to rank higher in search engine results. It also places a high priority on user experience. Better user experience improves user satisfaction, increases return visits and makes users more likely to recommend your website to others. On the other hand, visitors will hesitate to return when web pages are slow, unstable, or cluttered with popups. These are measurable SEO performance metrics that provide information about how visitors experience your website. You can use these standardized metrics to improve your website’s overall user experience by gathering specific and measurable data points. With a better user experience, they are more likely to return to your site.