Are you updating your company blog regularly? Blogging is a great way to drive new traffic and leads into your business as well as position yourself as a thought leader in your industry. It will help grow and strengthen your brand in the eyes of your customers. There’s just one small catch: You have to find the time to sit down, clear your mind, and compose a well thought out blog post. For many business owners, that’s easier said than done. Not everyone can channel their inner Hemmingway at a moment’s notice, and when they do, the results are usually less than optimal. We’re going to show you a few reasons why blogging is so important for your brand, and then offer few tips on how you can go about getting fresh content on your site even if you don’t have the time or aren’t a strong writer.