5-star or 1-star: All reviews are an opportunity to market your business. Have you set your strategy for managing the world of online reviews? 93% of consumers read reviews of local businesses before making a purchase, so it’s important to get this right. 5-star or 1-star: All reviews are an opportunity to market your business. Learning how to respond to online reviews can build your business' reputation across the digital landscape. In this webinar, we'll cover real examples and advice from businesses that are killing it with their review responses. We'll discuss how to leverage reviews in your marketing, including managing your reputation and engaging users on social media. A poorly reviewed product can be a stalling point for potential customers. Review responses must be quick and positive to mitigate any negative publicity