Gaining a true mindset for better marketing: We all hear what we want, but do we listen? With so many of us glued to our smartphones and devices throughout the day, it is no wonder why the marketing industry is bursting with creative new strategies to promote businesses. From Twitter and Instagram to email blasts and websites, there are boundless ways to reach consumers that have only recently come into fashion. What most bright-eyed marketers fail to recognize, however, is that clear communication, particularly with the client, is the foundation of any successful endeavor.