USA Today Top 10 Author: The Unstoppable Franchisee; Prominent Franchise Search Consultant; Keynote Speaker; Popular Media/Podcast Guest
The Unstoppable Franchisee, 7 Drivers of Next-Level Growth is finally on its way to the bookstores! After 2 years of research, writing and refining, then nearly another year in post-production, I’m so excited to share that the first copies of my book arrived this past week! The seven core drivers are: 1. Grow a next-Level Mindset 2. Grow Your Awareness 3. Grow Your Operational Management Skills 4. Grow Your People, and Your Leadership Skills 5. Master The System 6. Grow Your Interdependence 7. Measure Success - Cultivating the Neural Network of Your Business Single copies of the book will be available in bookstores and on Amazon in March 2023; bulk volume purchases are available by contacting me personally. The book identifies the traits and habits that the top 4% of franchisees demonstrate; it provides existing and future franchise owners with practical tools and pathways to improve and realize their own next-level performance in their franchise. The book helps franchisees across all categories incrementally and continually improve their skills and performance; which also drives greater success for franchisors and will ultimately strengthen the franchise industry at large. The book is equally applicable to franchisee owners and their unit manager employees. Part of my research involved interviewing industry thought leaders like Greg Nathan, Ediith Wiseman and Keith Gerson, over 30 CEOs (of some of the biggest franchise systems on the planet, as well as mid-sized and fast-growing franchise systems), and some of their top franchisees. Similar to “power-ups” in video games, where the first power-up adds strength and/or protection, and where each additional power-up creates a multiplier force… when any one of the drivers on their own gets implemented in a franchisee’s business, the franchisee permanently strengthens their business. As they implement each additional driver, this multiplying effect occurs and moves the franchisee closer to sustained top performance. In order to drive sustained implementation of each driver, the book includes numerous surveys and exercises to help the franchisee identify, prioritize and improve integral aspects of their business; a free online fillable-PDF workbook containing all of the surveys and exercises in one document will be available online to book purchasers so that they can begin their next-level growth journey with whichever driver is most applicable to them and their team. This would not have been possible without the incredible support and space from the love of my life and my best friend, Lindsay Watson. Thanks also to my incredibly gifted editor, Don Loney, and to the publishing team at Figure 1!
Providing Contract Services for the Food & Beverage Industries in Purchasing, Sales, Marketing, R&D, QA.
1yCongrats Gary!