Shah Md Junayed’s Post

MerAD, a brand consultancy, means effortless guidance that steers companies in the ocean of brands propelling them forward with finesse

Crappy brand strategies tank brands... Well-thought-out strategies + a solid identity make successful brands. Here’s the difference between the two: #brandstrategy #brandidentity #cpgproducts

Coca-Cola, McDonald's, Nike - All these brands have one thing in common: Brand consistency 🤯 And without consistency, you're left with a lack of awareness. No one wants that 🙅 So, what is your brand's identity? And how do you make your brand stand out in all the right ways? Read our latest blog for all these answers and more: https://lnkd.in/gJm_ScvU

Successful brands create strong, positive and lasting impressions. 3BP> Brand promise-Brand performance-Brand positioning

A wonderful article showing amongst many things, the power of brand marketing. ✅ Focus on brand metrics. ✅ Spend to support impression, reputation and other brand markers. ✅ During a time when competitors have been declining across the same metrics. ✅ Directly impacting the top line and bottom line. The long and the short of it, IRL.

Choosing between Global Brand Plans or a Locally-Led Planning Approach in the Late Lifecycle. Not all brands experience the same market dynamics post-loss of exclusivity. Whereas some brands see a significant impact from the entry of multi-source competition, other brands (such as those with complex APIs or formulations) may follow a different path. Understanding these unique factors is crucial for choosing the right brand planning approach in the late lifecycle. Our in-depth article provides insights into these varied scenarios. Learn more: https://lnkd.in/e9pcnnpA

Colour increases brand recognition by 80%. Brand recognition directly links to consumer confidence. #colours #branding #brandidentity