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Paperback A Field Guide to Channel Strategy: Building Routes to Market Book
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ISBN: 1539987744

ISBN13: 9781539987741

A Field Guide to Channel Strategy: Building Routes to Market

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Building a route to market is fundamental to sales and survival. This book demystifies marketing channel strategy by focusing on how to do channel design and management. We provide practical tools and... This description may be from another edition of this product.

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Format: Paperback

Condition: New

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