One to One Marketing - Competitive Edge Yesterday and Today
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Based on the current market and the values imposed by consumers, you can no longer do business thinking only about financial gain through product sales. The old method worked for many years, but now it is being replaced by another way of doing business. The novelty is the personalisation of the relationship with customers, called "one to one" marketing. This study was developed by the descriptive methodology through the case study, seeking to investigate...
Format:Paperback
Language:English
ISBN:620623780X
ISBN13:9786206237808
Release Date:July 2023
Publisher:Our Knowledge Publishing
Length:52 Pages
Weight:0.20 lbs.
Dimensions:0.1" x 6.0" x 9.0"
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